Our Mission

Growth Mindset Press is a children’s publishing company devoted to helping young readers understand how their brain work and how they can grow their abilities.

Our mission is to inspire a lifelong love of learning in children and to equip both them and the adults who guide them with science-based knowledge and practical tools that nurture curiosity, growth, and confidence.

Our Philosophy

At Growth Mindset Press, we combine storytelling and science to make learning both inspiring and impactful. Through imaginative tales, engaging visuals, and science-based information, our books invite children to see curiosity, effort, and perseverance as keys to growth.

Each book is grounded in the latest findings from psychology and neuroscience, helping young readers understand how their brains work. Alongside the stories, we provide brain facts and practical advice for both kids and grown-ups—teachers, parents, and caregivers—so that learning continues beyond the page. 

Our authors

The authors behind Growth Mindset Press are experts in child development—psychologists, neuropsychologists, and educators who understand how children think, feel, and grow and how to guide them to develop their abilities. Drawing on years of experience studying the developing brain and emotional growth, they translate complex science into stories that children can understand and enjoy.